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PR liars sting TripAdvisor
THURSDAY, FEBRUARY 4, 2010 IT HAS been one of the smash hits of the internet for travellers: TripAdvisor.com took over from publishing pioneer Lonely Planet in cutting through the lies about the travel experience promulgated by public relations spin doctors. But now, it appears, the spin doctors have found a way to corrupt the honesty of TripAdvisor's citizen journalism by paying people to plant lies in the website's reviews of hotels.
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